Privacy Notice

Persuasion UK, a project of the Meliore Foundation, attaches great importance to respecting the right to privacy of the visitors of its website. You can contact us at:

Persuasion UK

Please note that our website is entirely cookieless.

1. Who is concerned by this privacy policy

Every visitor of our website, as well as people who sign up to our newsletter or contact us.

2. What information do we handle about you and why?

2.1 When you email us or otherwise contact us

We process your contact details, when required, in order to provide you with the requested support. This data processing is based on your consent (article 6.1.a of the GDPR).

Those data are kept as long as you do not oppose it.

2.2 When you register for newsletters on our website

2.2.1. Based on your consent (article 6.1.a of the GDPR)

We collect and process your contact data (email address) for registration to and delivery of our newsletters. We use a service provider to deliver our newsletters.

2.2.2. Based on our legitimate interests (article 6.1.f of the GDPR)

When you register for our newsletters, we gather statistics around email opening and clicks using industry standard technologies including clear gifs. This information is only processed in a way which does not identify anyone. We do not make any attempt to find out the identities of those visiting our website. Those data are kept as long as you do not oppose it.

2.3 When you contact us to make use of your data subject rights

We process your contact details and the proof of your identity you send us in order to address your request. We can also, depending on your request, process other personal data we have collected in order to address your request.

This data processing is for compliance with legal obligations to which we are subject (article 6.1.c of the GDPR).

We will store those data for the duration of one year. This duration aims at having history of the case in case the data subject comes back with further requests. Further, all our emails are archived for audit purposes for the duration of our audit obligations.

2.4 Links to other sites

Our website may contain links to other websites. If you click on a third-party link, you will be directed to that site. These external sites are not operated by us, therefore, we strongly advise you to review the privacy policies of those websites, too, as we have no control over, and assume no responsibility for, the content, privacy policies or practices of any third-party sites or services.

2.5 We can also collect data that you otherwise made public in order to contact you when we think it is relevant for your and our business (journalists, service providers, etc.)

This data processing is based on our legitimate interests and aims at creating collaboration in our fields of activities (article 6.1.f of the GDPR).

We retain those data as long as they are relevant.

3. How do we protect your personal data?

Your personal data is handled in full confidentiality. We make all necessary efforts to take technical and organisational measures that might be required so as to ensure security of your personal data.

4. Use of service providers and transfer to third parties

We do have recourse to service providers to deliver our newsletter.

Those service providers, otherwise referred to as data processors, are third parties who provide elements of support to us. We have contracts in place with our data processors. They cannot do anything with your personal information unless we have instructed them to do so. They will not share your personal information with any organisation apart from us. They will hold it securely and retain it for the period we instruct. We do not transfer any of your personal data collected, as mentioned above, to any third party for commercial and non-commercial purposes.

5. Your rights

Under the Data Protection Act 2018 (which implements the General Data Protection Regulation (Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC) (“GDPR”) in the UK)), you have rights as an individual which you can exercise in relation to the information we hold about you:

• Right to request access to your data and rectification of your personal data.
• Right to request erasure of your data (right to be forgotten) in the cases described in article 17 of the GDPR.
• Right to obtain from us restriction of processing where there is contestation about the data processing for a period enabling to solve the issue.
• Right to data portability.
• Where the processing of your personal data is based on your consent, you have the right to withdraw your consent at any time. Withdrawing your consent means that we will not make use of your data any longer. However, use made of your data in the past remains valid.

You have the right to object, on grounds relating to your particular situation, at any time to the processing of your personal data which is based on our legitimate interests (article 6.1.f of the GDPR). To exercise your rights, please send us an email address to [email protected] together with a proof of your identity.

You can contact them by calling: 0303 123 1113. Or go online to www.ico.org.uk/concerns.

Please note that you also have the right to complain about the use your personal information to the local supervisory authority, which in the UK is the Information Commissioner’s Office (www.ico.org.uk).

Or you can write to them at:

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